This Policy describes the types of personal data collected when you use our Sites and Apps and how your personal data is used, shared and protected. It also explains the choices you have relating to your personal data and how you can contact us.
WHO is Responsible for the Processing of Your Personal Data?
DSA bvba is responsible for the processing of your personal data
DSA bvba is referred to as “dsa” or “we”.
WHAT Personal Data We Collect and WHEN
We ask you for certain personal data to provide you with the products or services you request. For example, when you make purchases, contact our consumer services, request to receive communications, create an account, participate in our events or contests, or interact with our Sites or use our Apps.
Thispersonal data includes your:
o Contact details including name, email, telephone number and shipping, billing address
o Login and account information, including screen name, password and unique user ID
o Personal details including gender, hometown, date of birth and purchase history
o Payment or credit card information
o Images, photos and videos
o Data on physical characteristics, including weight, height, and body measurements (such as estimated stride and shoe/foot measurements or bra size)
We use additional personal data in order to enable particular features within our Sites and Apps or services.
This personal data includes your:
o Movement data from your device’s accelerometer
o Photos, contacts and calendar information
o (GPS) location data
When interacting with our Sites and Apps, data is automatically collected and shared with DSA® by the technology platforms providing the experience.
For example, your web browser or mobile device may share certain data with dsa® as those devices interact with DSA® Sites or Apps.
More information about these practices is included in the Cookies and Pixel Tags section below.
This data includes:
o Device IDs, call state, network access, storage information and battery information
Tools to Manage What We Collect
When using our Apps, we also inform you about our collection and use through standard permissions in app stores, mobile operating systems, and in the App experience. We also prompt you for your consent where necessary.
In many cases, your web browser or mobile device platform will provide additional tools to allow you to control when your device collects or shares particular categories of information. For example, your mobile device or web browser may offer tools to allow you to manage cookie usage or location sharing. We encourage you to familiarize yourself with and use the tools available on your devices.
WHY and HOW We Use (Process) Your Personal Data
We use the personal data we collect from you in the following ways:
To Provide the Features of the Sites, Apps, and Services You Request
When you use our Sites and Apps, we will use your data to provide the product or service you have selected. For example, if you make a purchase on Cycleurdeluxe.com, or participate in an event or promotion, we will use the contact information you give us to communicate with you about the purchase, event or promotion. If you reach out to our consumer services, we will use information about you, such as delivery or payment information, or the product you have purchased to help you resolve a problem or question.
In many cases, to use particular features within our Sites, Apps, and services you may need to provide DSA BVBA® with additional data or additional consent to use particular data in a certain way. For example, to share content on social media, you may be required to provide your social media account credentials.
To Communicate Information about our Products, Services, Events and for Other Promotional Purposes
To modify your (email or SMS) subscriptions or to opt-out of receiving dsa® communication, please contact us to exercise your rights related to your personal data via the contact details in the “Question and Feedback” section below or by sending an email to email@example.com
If you are an existing customer of DSA® (for example, if you have placed an order with us), we may use the email address provided to send you marketing communications about similar DSA® products or services, unless you have opted-out. In other cases, we ask for your consent to send you marketing information about DSA® products, services, events and promotions. We may use the information that you provide to us as well as information from other DSA® products or services – To Operate, Improve and Maintain our Business, Products and Services
We may use the data you provide to us to operate our business. For example, when you make a purchase, we may use that information for accounting, auditing and other internal functions. As another example, we may use data about how you use our products and services to enhance your user experience and to help us diagnose technical and service problems and administer our Sites and Apps.
To Protect Our or Others’ Rights, Property or Safety
For General Research and Analysis Purposes
We use data about how our visitors use our Sites, Apps and Services to understand customer behavior or preferences. For example, we may use information about how visitors of dsa.company search for and find products. This to better organize and present product offerings in our storefront.
We may also use your personal data in other ways and will provide specific notice at the time of collection and obtain your consent where necessary.
SHARING of Your Personal Data
DSA® shares your personal data with:
We may also transfer personal data we have about you in the event we sell or transfer all or a portion of our business or assets (including in the event of a reorganization, spin-off, dissolution or liquidation).
When you use certain social features on our sites you can share content with your friends or the public, including information about your DSA® activity. We encourage you to use the tools we provide for managing DSA® social sharing to control what information you make available through DSA® social features.
PROTECTION and MANAGEMENT of your Personal Data
International data transfers: The personal data we collect or generate (process) in the context of our Sites and Apps will be stored in BELGIUM. Some of the data recipients with whom DSA BVBA® shares your personal data may be located in countries other than the country in which your personal data originally was collected. The laws in those countries may not provide the same level of data protection compared to the country in which you initially provided your data. Nevertheless, when we transfer your personal data to recipients in other countries, including Belgium, we will protect that personal data as described in this Policy and in compliance with applicable law.
If you are located in the European Economic Area (“EEA”) or Switzerland, we take measures to comply with applicable legal requirements and ensure adequate protection for the transfer of personal data to recipients in countries outside of the EEA or Switzerland.
Retention of your data: We retain your personal data for as long as necessary to fulfil the purposes for which we collect it, except if required otherwise by law.
COOKIES and Pixel Tags
DSA BVBA® receives and records information, which may include personal data, from your browser when you use our Sites. We use a variety of methods, such as cookies and pixel tags to collect this information, which may include your (i) IP-address; (ii) unique cookie identifier, cookie information and information on whether your device has software to access certain features; (iii) unique device identifier and device type; (iv) domain, browser type and language, (v) operating system and system settings; (vi) country and time zone; (vii) previously visited websites; (viii) information about your interaction with our Sites such as click behavior, purchases and indicated preferences; and (ix) access times and referring URLs.
Third parties may also collect information via Sites through cookies, third party plug-ins and widgets. These third parties collect data directly from your web browser and the processing of this data is subject to their own privacy policies.
For a comprehensive and up-to-date summary of every third-party accessing your web browser (through DSA BVBA® Sites or otherwise), we recommend installing a web browser plugin built for this purpose. You can also choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your browser settings on each browser and device that you use. Each browser is a little different, so look at your browser Help menu to learn the correct way to modify your cookies. If you turn cookies off, you may not have access to many features that make our Sites and Apps more efficient and some of our services will not function properly.
Applicable law and our practices change over time. If we decide to update our Policy, we will post the changes on our Sites and Apps. If we materially change the way in which we process personal data, we will provide you with prior notice, or where legally required, request your consent prior to implementing such changes. We strongly encourage you to read our Policy and keep yourself informed of our practices. This Policy was last modified in May 2018.
QUESTIONS and Feedback
We welcome questions, comments, and concerns about our Policy and privacy practices.
If you wish to provide feedback or if you have questions or concerns, or wish to exercise your rights related to your personal data, please contact Consumer Services or our Privacy Officer at:
o Privacy Officer, DSA bvba , Antoon Catriestraat 39, Box E5, 9031 Drongen, Belgium
You may also send us an email at firstname.lastname@example.org
If you contact us with a privacy complaint it will be assessed with the aim of resolving the issue in a timely and effective manner.